Webinars, Podcasts, and Articles From the DNA Team

How to advertise a Reg D 506(c) raise: who you can reach, how the 2025 SEC verification letter changes the funnel, and what accredited investors respond to.

A practical guide to marketing a Reg A+ offering, from testing the waters and the qualification window to launch, momentum, and investor updates.

A crowdfunding marketing budget is the money, time, and team a founder commits to bring investors to an online capital raise, from pre-launch through the final close. It has five lines: preparation, distribution (ad spend), ongoing execution, investor communication, and founder hours. Much of it is paid before raise money arrives, so Digital Niche Agency's planning guidance is to fund 4 to 7 weeks of marketing from cash and start pre-launch at least 12 weeks out.