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The 6 Questions to Ask Before You Market Your Equity Crowdfunding Campaign
While working at StartEngine, I signed a company knowing for sure they were going to be successful because they had over 500,000...

Upasna Javeri
Nov 9, 20205 min read


We're DNA and This is Our Story
Before DNA I was working at an advertising network with some of the top 100 advertisers in the industry. The job and experience were top...

Jason Fishman
Oct 26, 20205 min read


Why Digital Marketing is The Key to “Always Raising” Capital
In a recent webinar with StartEngine, Kevin O’Leary succinctly said, “great companies that are growing need money, and they should get...

Jason Fishman
Oct 13, 20204 min read


The Perfect Offer
What makes people buy? Marketers across the world have been tackling this question with endless variations in different niches,

Digital Niche Agency
Jun 9, 20203 min read


I Understand That I Don't Understand
No two ways about it. This is a tough week for everyone.
There's no room in the conversation or atmosphere right now for standard marketing

Jason Fishman
Jun 3, 20202 min read


Growing Your Instagram Audience
As we continue to quarantine ourselves during this pandemic, who isn’t on Instagram nowadays? Whether it’s sharing your boredom at home...

Digital Niche Agency
May 26, 20203 min read


How Advertising Has Changed During the Coronavirus
How drastically has Coronavirus (COVID-19) changed how we live our day to day, from the way we shop to the way we conduct business?

Digital Niche Agency
May 19, 20204 min read


Why Advertising Your Funnel is Better Than Ever In Isolation
The marketplace is healthy; people are responding to advertising, and brands who put marketing first will outlast this pandemic.

Jason Fishman
May 12, 20206 min read


How to Use Equity Crowdfunding to Start Your E-commerce Business
Equity Crowdfunding to Start Your E-Commerce Business builds your audience pool faster than standard advertising.
DNA - Digital Niche Agency
May 5, 20203 min read


5 Steps to Creating a Catchy Slogan
Here are some tips we have gathered to make your journey to creating a slogan easier and effective:

Melanie Guan
Apr 28, 20203 min read


How TikTok Rebranded Itself
Why has TikTok all of a sudden become the topic of conversation? Read all about it.

Melanie Guan
Apr 21, 20203 min read


4 Tactics for Crushing at Facebook Ads
We outperform most groups in the space and have put together our top tips for successful Facebook advertising campaigns.

Digital Niche Agency
Apr 14, 20203 min read


Inside Equity Crowdfund Platforms - Choosing the Right One!
Choosing the right Equity Crowdfund Platform can be difficult. Look at the leadership first, then...

Digital Niche Agency
Apr 7, 20204 min read


Be Brave In This New World - Marketing During Coronavirus
This is a time to focus on digital-first team-building tactics for investor and customer acquisition.

Jason Fishman
Mar 30, 20203 min read


Getting the Most From Your Agency Experience
Originally appeared on Forbes Agency Council, Nov 27, 2019 Author: Jason Fishman - SVP Digital Strategy, Digital Niche Agency (DNA),...

Jason Fishman
Mar 23, 20204 min read


Part Two: Steps Four Through Eight Of A Modern Marketing Plan
Article originally appeared on Forbes Agency Council Forbes, May 9, 2019 Written by: Jason Fishman - SVP Digital Strategy, Digital Niche...

Jason Fishman
Mar 16, 20204 min read


Part One: The First Three Steps To Building A Modern Marketing Plan
Originally appeared on Forbes, April 12, 2019.

Jason Fishman
Mar 9, 20204 min read


What will social media platforms look like for Gen Z in the future?
We all want to know what the future holds. Most importantly we want to know what the future will look like and how it will shape the way...

Digital Niche Agency
Mar 5, 20205 min read


3 Strategies to Market Uniquely to Gen Z
For a long time, millennials stood out as a major focus of marketers’ minds. Now, however, the landscape is beginning to shift....

Digital Niche Agency
Feb 27, 20203 min read


Top Ten Emojis In Marketing
It has been just twenty years since the first emoji was introduced into our vocabulary. Japanese artist Shigetaka Kurita is credited with...

Digital Niche Agency
Jan 17, 20205 min read
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